Why Join our Education Fairs in North and Central America?
North and Central America are dynamic regions for student recruitment, with growing interest in international education and strong networks of educational influencers. Our 2026 events in Mexico and the USA are designed to connect your institution with students, agents, and key partners who are actively seeking global opportunities.
We offer targeted outreach through personalized recruitment activities that match your specific program offerings, whether you’re promoting undergraduate, graduate, or pathway programs. Plus, you can choose from in-person or hybrid formats to maximize your impact and expand your reach across diverse markets, from bustling urban centers to high-growth areas.
Upcoming Student Recruitment Fairs in North and Central America – 2026 Schedule
Education Fairs in Mexico and the USA – 2026 Calendar
Check out our calendar for our upcoming international education fairs and agent workshops throughout Mexico and the US in 2026. Each event is linked to detailed information on dates, locations, pricing and registration
List of Upcoming International Student Recruitment Fairs in Mexico and the USA in 2026
Event | Country | Target Audience | Date | Price |
---|---|---|---|---|
Education Fair Monterrey | Mexico | High School and University Students | 26 February 2026 | $2,800 |
Education Fair Mexico City | Mexico | High School and University Students | 28 February and 1 March 2026 | $4,400 |
Education Fair Guadalajara | Mexico | High School and University Students | 3 March 2026 | $2,800 |
Agent Workshop Washington DC | USA | Senior Administration | 23 April 2026 | $3,990 |
Agent Workshop Mexico City | Mexico | Senior Administration | 10 September 2026 | $3,580 |
Who Joins Our North and Central America Fairs?
Our education fairs and agent workshops in Mexico and the USA bring together a vibrant mix of institutions from around the world, all eager to connect with driven, globally focused students and key recruitment partners across the region.
Participants typically include:
- Universities and Pre-University Colleges
- Business Schools and Executive Education providers
- Pathway Providers and International Colleges
- Government Scholarship Organizations and National Education Agencies
- Trusted Education Agents from Mexico and the USA
Here are just a few of the many institutions that have recently joined us:
Why Recruit Students from Mexico, the U.S., and Central America?
North and Central America, especially Mexico and the U.S., offer growing opportunities for international student recruitment. Students from this region are increasingly looking beyond their borders for high-quality education, practical experience, and career mobility. With rising demand, expanding scholarship support, and evolving career goals, now is the time to invest in a strategic recruitment presence here.
What’s Driving Student Mobility?
Shifting Preferences and Broader Horizons
While the U.S. once dominated as the preferred destination, today’s students are exploring a wider map. Canada, the UK, Spain, Germany, Australia, and Ireland are gaining momentum thanks to more flexible work rights, strong education systems, and improved scholarship offerings. In Latin American countries like Mexico, students are actively seeking international degrees that translate into global careers.
Scholarships Opening Doors
Financial support remains a game-changer. Programs like FUNED (Mexico) are enabling more students to pursue postgraduate studies abroad in business, engineering, and tech fields. U.S. students benefit from grants like Gilman and Boren, while across Central America and the Caribbean, students rely on a mix of private, religious, and national funding bodies, as well as global programs like Chevening, Erasmus+ and OAS. These financial pathways make international study possible for a wider pool of qualified applicants.
What Are Students Looking to Study?
Based on feedback from recent education fairs:
- STEM & Tech: In Mexico, Guatemala, and the U.S., fields like engineering, computer science, and data analytics are in high demand—driven by tech industry needs and scholarship opportunities.
- Health & Medical Fields: Students from the Dominican Republic and Caribbean islands are focused on nursing, public health, and medicine, where local training options are limited.
- Business, Finance & Hospitality: In Mexico and Costa Rica, interest is strong in programs tied to trade, tourism, and entrepreneurship.
- Climate Science & Sustainability: Across the region, students are increasingly drawn to programs that tackle climate change, renewable energy, and sustainable development.
- AI & Emerging Fields: A new wave of interest is rising in AI, robotics, and innovation-related disciplines, especially among students in bilingual or STEM-heavy secondary education tracks.
Why Education Fairs Work
Even in a digital-first age, face-to-face engagement matters. Students and families in Mexico, Guatemala, and the Dominican Republic often rely on direct conversations with university reps to understand program fit, application steps, and scholarship options. In-person events build trust and clarity that online channels alone can’t deliver.
Fairs in Mexico City, Monterrey, and Guadalajara consistently attract thousands of motivated students. Mexico City alone draws over 6,500 attendees annually, while Monterrey and Guadalajara each host around 1,800 high-intent visitors, many from IB and international school backgrounds. These events are more than just crowded halls. They offer a chance to test your messaging in real time, promote scholarships like FUNED, and gain valuable insight into student preferences. In a market where personal trust drives decisions, face-to-face conversations with families and school counselors help convert interest into action.
The Strategic Role of Agents
In countries like Mexico, Guatemala, and throughout the Caribbean, education agents remain key influencers. They offer personalized guidance and are often the first point of contact for students exploring study abroad. For institutions, partnering with experienced, ethical agents is one of the most effective ways to enter and scale in these markets. Agent workshops in Mexico and the U.S. offer a unique opportunity to build and strengthen these relationships face-to-face.
Building a Long-Term Recruitment Presence
Recruiting in this region isn’t about one-off visits, it’s about building presence and trust. The most successful institutions combine targeted school visits, hybrid outreach, agent collaboration, and consistent participation in high-quality education fairs. Tailoring your message, emphasizing career outcomes, affordability, and scholarships, resonates strongly here.
When you show up with clarity, cultural understanding, and real opportunities, students and families across North and Central America respond.